Programs

Rock Your Research

Cloud, cyber, data centers, AI, MGT, FITARA – it’s a noisy market, and almost every solution provider is barking at once. So, how do you say something compelling, differentiated, and get your story to stick? It’s all about thought-provoking statistics and data – collecting insightful and exposing contradictions that make the market raise an eyebrow.

You heard it from my colleague, Caroline Boyd, in her blog on “Tips for Killer Events” – event management is an insanely stressful job. As for me, I always imagined event planners having the best jobs filled with cake tastings, flowers, playlists, and décor. The “behind-the-scenes” of event planning – particularly in the Federal government space – is a stark contrast to the frilly and glamorous job depicted on the silver screen.






Killer Events

There’s a reason that Forbes listed Event Management as one of the top five most stressful jobs in America (it’s been in the top five for more than five years running) – only just losing out to  police officers, airline pilots, firefighters, and mil






Lunch Recap

Our first lunch event – Facts are the New Black – was a huge success. Thank you to everyone who joined us at the Tower Club on July 13th and shared their perspectives on how to develop successful content marketing programs.






Killer Events

A well-executed custom event is an excellent way to connect with customers and prospects, get your message out, and generate new leads. But, with a different government IT event on the calendar nearly every day, how do you make yours stand out and get the most out of your investment?